Summary
InvestiFi, a Credit Union Service Organization (CUSO), has raised $20 million in a funding round led by Vibe Credit Union, with participation from BankTech Ventures, ICCU, Navari, and several other credit unions. The round is the largest investment to date into a fintech focused solely on providing digital investing capabilities to American credit unions and community banks.
InvestiFi's platform enables community financial institutions to offer fractional investing, guided investing, IRAs, cryptocurrency trading, and stablecoins directly within their online banking experience. The company has scaled from 4 clients in 2024 to more than 60 signed financial institutions as of July 2026.
Key Facts
- Round: $20M led by Vibe Credit Union
- 60+ signed financial institutions (up from 4 in 2024)
- Platform features: fractional stocks/ETFs, guided investing, IRAs, crypto, stablecoins
- Patent-pending flow of funds supports investing directly from checking/savings accounts
- 43% of Millennial and Gen Z users have moved money to third-party investment platforms
- Investors include BankTech Ventures, ICCU, Navari, United Financial CU, Coastal CU, and others
- Founded 2020 by Kian Sarreshteh
Why It Matters
Community banks and credit unions face an existential threat from fintechs like Robinhood, Wealthfront, and Coinbase that are increasingly offering savings tools, checking accounts, and credit cards alongside investment products. InvestiFi's rapid growth — from 4 to 60+ clients in 18 months — demonstrates that smaller financial institutions recognize embedded investing as a critical retention strategy. The fact that the funding came primarily from the credit unions themselves signals strong industry conviction that integrated wealth management tools are essential for remaining competitive.